Tuesday Tips – January 19th, 2015


LFG Reprice

Lincoln National has announced a reprice for their LifeGuarantee UL that will take affect February 8, 2016.  Premiums for all cells will have either been reduced or will remain constant.  In particular rates have been improved in the 50+ market.  Call today for additional details.

Equitrust Certainty Select

Equitrust has announced it will be discontinuing the optional rider for the Certainty Select MYGA.  The rider will be discontinued February 1, 2016.  Applications must be at the home office by January 29, 2016 to still get the rider.  Call today for additional details.

Sales Opportunity

Advanced Lead Nurturing

When you generate a lead you try to set an appointment with the prospect.  If you’re not able to set an appointment then you drop them into your drip marketing bucket.  It’s no secret that the highest probability of setting an appointment is in the first 30 days after receiving the lead.  In addition to this the chance of setting an appointment increases with each contact you have with the prospect.  Available for download is our Supercharge Your Leads sales guide which shows you how to create additional non invasive contacts with a prospect to increase your appointment setting ratio.

Industry News

Interesting Stats From LIMRA

Two-thirds of women age 50 and older say they split financial decisions with their spouses, while fewer than half of men admit to sharing decisions.

For both women and men who are primary decision makers, only one-quarter have a formal retirement income plan.

Advisers who help their clients with retirement income planning have greater client satisfaction and loyalty.

Hot Rates

Voya Wealth Builder Plus

The Wealth Builder Plus by Voya is a competitive 8 year FIA designed for accumulation.  The product offers 4 crediting options with annual point to point caps up to 7.5%.  In addition to this product allows for flexible premiums and offers a nursing home rider as well.  Call today for additional details and state availability.

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About the author

Legacy Financial Partners - Legacy Financial Partners is an independent and full service Life Insurance and Annuity FMO that provides specific marketing solutions to help their clients succeed. Using dynamic tactics, an extensive support network and progressive marketing options, Legacy Financial Partners provides unique and specific development strategies to their business partners.

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